Rochester Roots

Rochester Roots

Rochester Roots

Rochester Roots

Rochester Roots

Brand Identity

Brand Identity

Brand Identity

Brand Identity

Brand Identity

Rochester Roots is a non-profit organization focused on Sustainability Education & Entrepreneurship (SEE) for students in the local community.  The main objectives of this rebrand was to facilitate inclusive learning opportunities during an educational shift caused by the pandemic; increase community awareness of local sustainability education; and empower youth and encourage citizens to create sustainable solutions to existing problems.

Rochester Roots is a non-profit organization focused on Sustainability Education & Entrepreneurship (SEE) for students in the local community.  The main objectives of this rebrand was to facilitate inclusive learning opportunities during an educational shift caused by the pandemic; increase community awareness of local sustainability education; and empower youth and encourage citizens to create sustainable solutions to existing problems.

Rochester Roots is a non-profit organization focused on Sustainability Education & Entrepreneurship (SEE) for students in the local community.  The main objectives of this rebrand was to facilitate inclusive learning opportunities during an educational shift caused by the pandemic; increase community awareness of local sustainability education; and empower youth and encourage citizens to create sustainable solutions to existing problems.

Rochester Roots is a non-profit organization focused on Sustainability Education & Entrepreneurship (SEE) for students in the local community.  The main objectives of this rebrand was to facilitate inclusive learning opportunities during an educational shift caused by the pandemic; increase community awareness of local sustainability education; and empower youth and encourage citizens to create sustainable solutions to existing problems.

Rochester Roots is a non-profit organization focused on Sustainability Education & Entrepreneurship (SEE) for students in the local community.  The main objectives of this rebrand was to facilitate inclusive learning opportunities during an educational shift caused by the pandemic; increase community awareness of local sustainability education; and empower youth and encourage citizens to create sustainable solutions to existing problems.

Assets included: 11" x 17" Brand Guide, 5" x 6" Print Mailers, 5" x 3" Seed Packets, Social Media Assets

Assets included: 11" x 17" Brand Guide, 5" x 6" Print Mailers, 5" x 3" Seed Packets, Social Media Assets

Assets included: 11" x 17" Brand Guide, 5" x 6" Print Mailers, 5" x 3" Seed Packets, Social Media Assets

Assets included: 11" x 17" Brand Guide, 5" x 6" Print Mailers, 5" x 3" Seed Packets,
Social Media Assets

Assets included: 11" x 17" Brand Guide, 5" x 6" Print Mailers, 5" x 3" Seed Packets, Social Media Assets

Made with: Adobe Illustrator, Photoshop, InDesign

Made with: Adobe Illustrator, Photoshop, InDesign

Made with: Adobe Illustrator, Photoshop, InDesign

Made with: Adobe Illustrator, Photoshop, InDesign

Made with: Adobe Illustrator, Photoshop, InDesign